TSR Newsletter Main Report

Another company bringing skill gaming to the London mega-show and presenting from the AMD booth (the high-end performance embedded processor company, powering many of the digital gaming machines in the market) was GameCo. The game developers showed ‘Danger Arena’, the world’s first video game gambling machine (called a ‘VGM’). The system combined a mounted gamepad, with the player wagering their progress through the game and amassing points that can be turned into real money. The representatives of the company that spoke with the Stinger Report confirming along with the first installation, games were also actually live at Harrah’s, Bally’s, Caesars, and Tropicana in Atlantic City.


Here’s what’s next in video game gambling in AC

It started with Danger Arena – a “first-person action game” in the realm of Call of Duty.

Next came Pharaoh’s Secret Treasure – a “Match 3 game” a la Candy Crush.

Next month, the latest in video game gambling offerings at Atlantic City casinos will be “Nothing But Net” – a basketball shooting game.


Caesars introduces skill based gaming to their properties

Vanessa Arteaga sat at the “Danger Arena” game at Harrah’s Atlantic City with a controller in hand, shooting at robots as they jumped from behind walls. With each successful shot, the robot burst into an orange plume of flames. But Arteaga wasn’t just playing a video game. She was gambling. Harrah’s debuted the country’s first skill-based gambling machine, developed by GameCo Inc., on Wednesday, the latest attempt by an industry to attract younger gamblers by offering them something outside the scope of traditional slot machines.


Putting it all on grey. The casino industry may be too risk-averse to lure in younger customers.

SHORTLY after Mark Frissora took over as chief executive of Caesars Entertainment last year, he paced the floors of his American casinos, with their rows and rows of idle slot machines, and grasped the scale of the existential threat that faces his industry. Casino customers are ageing, and younger people have little interest in taking their place. Mr Frissora called on his company to brainstorm a new “casino within a casino” to draw in millennials who grew up playing video and mobile-phone games.